Visualytics
Trace

Privacy

Short version: Trace keeps your data on your device. No account, no analytics, nothing sold or shared.

Last updated: July 2026 · Applies to: Trace for iOS

Trace (“the app”) is an independent iOS app made by Daniel Morton under the Visualytics name. This policy explains what the app uses and where it goes.

What the app uses

  • Location (GPS). Used to track your ride, show your position on the map, and record distance, pace and elevation. This is stored on your device.
  • Routes and ride history. GPX routes you import and the rides you record are stored on your device.

What stays on your device

Trace has no account system and no server of its own. Your location, routes and ride history are kept on your device. Trace does not collect this data for itself, does not upload it anywhere, and does not sell or share it with anyone.

Apple Maps and Weather

Trace uses two of Apple's built-in services: MapKit to display maps and WeatherKit to show weather. To do that, your location is sent to Apple so it can return the right map for where you are and the local forecast. That request is handled by Apple under Apple's Privacy Policy. According to Apple, location used by these services is not associated with your Apple ID and is not used to build a profile of you or for advertising. Trace itself does not receive, store or share this information.

Permissions

Trace asks for location permission so it can track your ride and show maps and weather. You can change or revoke it any time in iOS Settings → Privacy & Security → Location Services. Without it, tracking and navigation won't work.

Analytics and tracking

None. Trace contains no third-party analytics, advertising or tracking SDKs.

Children

Trace is not directed at children under 13 and does not knowingly collect data from them.

Changes to this policy

If this policy changes, the “last updated” date above will change with it.

Contact

Questions? privacy@visualytics.co.uk

One thing to confirm when you fill in the App Store “Privacy” questions: because your location is used on-device and only passed to Apple's own MapKit/WeatherKit (never to you), how you answer the location question can be nuanced. Apple's guidance is that you don't have to disclose data collected by Apple's own frameworks that you never receive — but it's worth reading the current App Privacy questions in App Store Connect and answering to match this policy.